Building Engagement with Contests: How to Grow Your Audience

Contests can create an income path while you are trying to grow your online presence.

Struggling to Build a Presence

Learning to get paid by posting on my blog is not going well. There is more traffic stopping by, and I have posted a few ads, but my dream that sponsors would be beating down my door is starting to fade.

I have no doubt they will continue to linger. It’s my default position of rainbows and lollipops that keeps me believing forest animals will fly in and clean my home.

So, instead of giving up on the dream of building a full-time income with my blog, I will push on. I will find a way (if others can do it, then so can I). I will find my way. Until the day my fortune comes rolling in, traffic is my objective.

After all, it is ALL about relationships, and relationships start with visitors.

One of the ways to get a lot of traffic is to participate in contests and blog lists. I’ve done several, and with each one, I find new potential readers. Not only does each one help generate new traffic, but I also have a chance to win prizes.

Prizes are good! Prizes are income. Prizes bring me one step closer to that fortune I’m dreaming for.

The Benefits of Contests

• You can win prizes
• You can find new information
• You can make new connections with the organizers.
• You can develop new readers through sharing.

One contest was sponsored by a site that has videos to help improve your baseball game. I’m glad I found this site. Both of my boys are growing increasingly interested in baseball. Although I played a little myself, I’m no Cal Ripken (or I guess that would be Carla Ripken in my case). It’s always helpful to find some more guidance in baseball training for the boys, so I think I’ve found some potential Christmas gifts through this site.

For those of you who are trying to increase traffic to your site, contests could be a great jumping-off point. I keep a record of my unique hits, learn something with the investment, and keep connecting with new readers.

Find creative ways to use contests to build your presence and pad your bank account.

What is your favorite tip for growing engagement?